Jamie Riddle is a top South African triathlete known for his powerful swim and fearless racing style. Born in Gqeberha, the now 24-year-old moved to Stellenbosch at the age of 16 to pursue his triathlon dream.

His journey began with his father’s incredible transformation, from out-of-shape to an age group world champion and seasoned Ironman.

“I have been doing triathlon for as long as I can remember. My father’s journey inspired me as a youngster to also take it up from the age of 10. Ever since then, it's always been my dream to become a professional,” he says.

With strong support from his parents and a determined mindset, Jamie found creative ways such as fundraising to secure the resources he needed to pursue this dream. Through hard work, dedication, and seizing every opportunity, he turned professional by the age of 20.

Some of Jamie’s career highlights to date include qualifying for last year’s Paris Olympics, as well as becoming a multiple African champion and qualifying for the Ironman World Championships in Nice this September.

With qualities that include endurance, relentless drive, and a performance-first mindset, Jamie was the perfect South African sportsman to take up the role as brand influencer for Jetour, the new SUV which launched locally last September.

Jamie, who is driving the seven-door X70 Plus Deluxe model, says that he has been blown away by the Jetour. “It is an incredible car. It's spacious, it's big and has such a luxurious feel to it. It also turns heads twice, sometimes three times,” he says.

Jamie’s typical training week spans 22 to 28 hours, with about four hours of focused activity daily, excluding travel time. He trains nearly every day, often three sessions per day, including five swims, six bike rides, and seven runs weekly. Additionally, he incorporates two gym workouts and two massages. His weekly mileage averages around 15 km swimming, 450 km biking, and 90 km running.

He says the X70 Plus is perfect for his active lifestyle. “It's obviously really nice to be able to just put the seats flat and put my bike in very easily. I have training partners, so going to and from runs means we can fit everyone in. As a triathlete, you’re involved in a high-performance sport that requires hard work and dedication, and that’s exactly the kind of experience this car delivers. It offers a true luxury feel while also getting all the simple things right. I think that balance is really impressive and makes the car a perfect match for our lifestyle.”

Jamie also highlights several other features of the X70 Plus, including the panoramic sunroof, the beautiful shape of the car and the colour – he is driving the Forest Green. Other colours available in this model include Glacier White, Onyx Black, Serene Silver, Slate Grey and Ash Grey.

“The interior is incredibly clean and luxurious, with a beautifully large screen that really stands out. It just feels like you’re riding in style no matter where you go. Honestly, I’m genuinely blown away. Even after this partnership, I know this is definitely the car I’ll choose to buy - it’s  incredible”.